Archive for the ‘News’ Category

I know that many companies don’t give journalists time off to go to conferences and conventions.  That perk is gone for most of us.   Some of you now have to decide whether to take days off for a family vacation or Unity 2012.  I say combine the two. Las Vegas is no longer just [...]

WOAI-TV in San Antonio has one smart promotions department.  I just have to put that out there. I don’t know if the station was aiming for crossover marketing in hopes of getting more Latino viewers for its 6:30 newscast, but its new news promo is clever. Check it out.   The promo highlights the beautiful [...]